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Charity Work

In addition to supporting various associations, Rose McIver takes advantage of her notoriety to publicize some causes but also participate in them.

2010 - All Good Bananas (NZ)

productimg-1368896897In 2010, to pay her bills, among several acting jobs, Rose McIver was doing some babysitting and worked part-time importing bananas with Fair Trade. She worked with ‘All Good Bananas‘  but also did a promotional campaign for them (video below).

The message ((“Know who I am? I’m that inner voice. I want to talk to you about something, something really important – Fair Trade. Choosing them means you’re helping growers feed their families and support their communities. They get paid a fair price. So now you know which ones to choose, make a good choice”) voiced by Kiwi actress Rose McIver is intended to prick customers’ consciences and get them to consider the fair trade product.


In 2014, Rose McIver took part on the ‘NOH8 Campaign’.

On November 4, 2008 Proposition 8 passed in California, amending the state Constitution to ban same-sex marriage. The defeat provoked a groundswell of initiative within the GLBT community at a grassroots level, with many new political and protest organizations being formed in response.

The NOH8 Campaign is a photographic silent protest created by celebrity photographer Adam Bouska and partner Jeff Parshley in direct response to the passage of Proposition 8. Photos feature subjects with duct tape over their mouths, symbolizing their voices being silenced by Prop 8 and similar legislation around the world, with “NOH8” painted on one cheek in protest.

2014 – Ice Bucket Challenge

In 2014, Rose McIver did the ‘Ice Bucket Challenge’.

The Ice Bucket Challenge, sometimes called the ALS Ice Bucket Challenge, is an activity involving dumping a bucket of ice water on someone’s head to promote awareness of the disease amyotrophic lateral sclerosis (ALS, known mostly in the US as Lou Gehrig’s Disease) and encourage donations to research. It went viral on social media during July–August 2014.

2016 – Child Fund NZ

In 2016, Rose McIver shared the video below via her Instagram account to supports ‘Child Fund‘ who helps children break free from poverty.

Education and great teachers play such an important role in children’s lives. @childfund_nz are raising awareness and funds to expand a critical education program in war torn and tsunami battered Sri Lanka. The end goal is thousands of children who are better equipped to break free from poverty

2017 - #BeKindToElephants Campaign

November 2017, Rose McIver shared this photo via her Instagram account to support #BeKindToElephants campaign.

Following the President’s decision to allow hunters to bring “trophy” elephants into the U.S., Ellen Degeneres stood up for the majestic creatures and called on viewers to help her raise awareness for her cause using #BeKindtoElephants on social media. For everyone who reposts or retweets her photo, she’ll make a donation to The David Sheldrick Wildlife Trust.

2020 - #Donation4NavajoNationChallenge

May 2020, Rose McIver shared this photo via her Instagram account to support #Donation4NavajoNationChallenge challenge.

Thanks to my awesome mate and Navajo woman, @tazbah for nominating me for this.  The Navajo (Diné) Nation is home to 175,000 people, all of whom are grossly endangered by the staggering spread of COVID-19 across their homeland. Currently the Navajo Nation has more cases of COVID-19 than 8 U.S. states. In an effort to raise funds for Navajo organizations working on the front lines fighting to help those impacted, I invite you to join me in taking the #Donation4NavajoNationChallenge!

It’s easy: Share a pic of yourself holding a sign that reads: #Donation4NavajoNationChallenge then donate to the link in my bio. The number 4 is very important to the Navajo people so please challenge 4 friends. Donate, post and challenge all 4 the Navajo Nation!
I’ve made my donation and I now ask the following 4 people to take the challenge with me: @madeleinesami @fullyrosebyrne @lyndsyfonseca @harri_harri

2023 - africActive Foundation

In an Instagram story from July 8, 2023, Rose shared her support to africActive Foundation. She was also featured in one of the foundation’s Instagram posts, along with her long-time friend Fleur Saville, who introduced her to this foundation.

The africActive network spans the world and is transforming lives and communities by offering free resources and services that address immediate and long-term needs – all while spreading the giving culture, sharing a smile, a fun and supportive environment.